| |
| |
|
|
|
Feed Those Hungry WIIFM Monsters, Get Them To Multiply
Everyone packs their website with keywords in order to feed those keyword-hungry search engines spiders. Just do not starve your potential customers by forgetting to have the food they like:
If you (affectionately) look upon your potential customers as if they are WIIFM monsters, and understand how to care for and feed them, there will be no scary nightmares (unprofitable websites). A WIIFM monster is someone that is only interested in: what is in it for them. It would take days to describe everything you need to know about these monsters. In the end you will see that those monsters are actually cute, cuddly, likeable monsters. Just by observing these monsters (from a safe distance) you can learn so much ... The moment one of these monsters arrive on your website, you need to start feeding them - immediately. It is best to have many automatic feeders at your website, those monsters are hungry - they must have food, NOW. An automatic feeder used often is an autoresponder feeder. These monsters can pick what auto-feeder they want to feed from, and start receiving food in minutes. These automatic feeders feed the monster for days, one easy-to-digest helping per day. The monster has the option to at any time stop the feeder. I MUST warn you about something here. If you do not have a facility for the monster to stop the feeding, the monster will explode. This is NEVER a pretty sight. Humans get their websites taken away, their email privileges revoked and so on. Another food source is eBooks. They can chew on this for days, before they come back for more. The tastier (valuable, practical content) your ebooks, the better the chance that they will come back to YOU for more. Always have a footpath (link) in the eBook that the monster can find you again in the big jungle where everyone shouts to them: feed here for free, FREE: feed here ... There are many different types of monsters that every website must have food for, but for now I will just tell you about the WIIFM monster. This is the biggest monster of all. If it is not fed well, feeding all the other little monsters is of no use (like the freebie monsters). The what-is-in-it-for-me monster is also sometimes 'affectionately' called the WIIFM monster. It only wants to know what it can get from a website. If it is clear to this monster that you have no tasty food, it leaves immediately. This monster has a pair of very well developed eyes. It can see within 3 seconds if a website has its favourite food (WIIFM content). These eyes are so well developed that it totally ignores banners. These eyes only go for the real tasty food (quality, practical content). The monster also has a very, very fast click-claw. If those well-developed eyes do not see food in 3 seconds, that FAST click-claw reacts with a speed that make the speed of light seem like a snail crawl ... off goes the monster to find other more worthwhile feeding grounds. The more favourite, favourite food you give for the WIIFM monster, the happier it gets. This causes this monster to quickly tell all its other monster buddies about this amazing source of WIIFM food. Yours. These might be monsters, but they are not too stupid. They know that no matter how much of this WIIFM food they eat, their buddies can eat this food too, without the food ever being eaten up. The food is not actually eaten, it is food for thought! So, the more your feed these monsters, the friendlier they become. So friendly that they start sending you email and soon after that they start sending you money. (Things sure have progressed tremendously since those dark ages - monsters can now send email too. That is how that spam-monster was born, but believe me, you do not want to hear THAT story ...) To attract more of these monsters, you build a monster-habitat for them. What they really like in such a habitat is things like ...
No matter to how many other WIIFM websites you send them to, they will always come back to you - if you really care about them and want to feed them. You become a sort of a leader of the pack for them. You lead them to worthwhile food sources. These monsters are very willing to buy food from you. If this food is tasty, they will also tell their monster buddies too. These buddies will also buy this tasty food. You will be amazed at how quickly this good news can spread. For some reason, these monsters are efficient at telling everyone very quickly if you tricked them, so be fair in all your dealings with them. There are so many stories I want to tell you about these monsters, their different types of food sources, their enemy monsters, how to become their friends, and so on, but my time is up (for now). Time waits for no monster, not even the WIIFM monster ... To sum up the story so far, let us listen to one of the monsters I like best: Sumarus - he likes to eat lots of tasty food (value content) and then summarize it, oh so brilliantly ... Sumarus (after clearing his throat): So, to summarize (he always starts just like that) The sole purpose of a website is to be the feeding ground of WIIFM monsters. The more WIIFM food you dish up in the form of articles, ebooks, newsletters and links to other worthwhile food sources, the more WIIFM monsters you can attract. Your primary role is in providing tasty food to attract as many WIIFM monsters as you possibly can. The tastier your food, the more you can ask them to pay for your commercial food. If WIIFM monsters see you have no food, they leave - immediately, sometimes sooner ! WIIFM monsters HATE vomited food. They LOVE fresh food you prepared just for them. If WIIFM monsters and website owners get to know each other very well, this can lead to lifelong, beneficial partnerships for everyone involved. Sumarus might be too theoretical and philosophical for most humans, so this is what I think he means: The better you can cater for the daily, practical needs of your website visitors, the better the chance that they will stay with you and continue being a newsletter subscriber. You should only recommend other worthwhile websites. Even if there are lots of sources of free worthwhile content, you must add value to what you give your website visitors and newsletter readers. Initially you must provide value content up front, but will benefit from this later in the form of sales. Sumarus also suggests that you reread this article to see how many other not-so-obvious tips you can find hidden in it. About The Author Article by Alwyn Botha of http://www.leveragedsuccess.com. Leveraged Internet Success website contains: Discussions, eBooks, articles, a weekly newsletter, and email courses. Leveraged = your maximum, exponential Internet success
MORE RESOURCES: Buy Website Internet Traffic. Website online advertising. Buy full page popunder advertising and increase website traffic to your sites. Bad Credit Loans - Loans for people with bad credit. Access online government grants and financial credit services instantly online. Digital Streaming Radio On Your Mobile Phone - La Vella Mobile Radio. La Vella Mobile Radio Gives You Access To Over One Hundred Of The Hottest Streaming Radio Stations From Around The World And Brings Them To The Palm Of Your Hand, Right On Your Mobile Phone. Get Streaming Radio On Your Cell Phone! Audio And Video Streaming For Multimedia Purposes. This Is A Complete Step By Step Guide To The Beginners Who Want To Install And Setup Audio And Video Streaming For Multimedia Purposes On The Internet.
|
|
|
|
RELATED ARTICLES
Do Not Ever Link to a Site Without Doing This First! Links are a crucial part of attaining high search rankings, but you must be very careful about to whom you link. I'm going to help you develop a simple link strategy for your website that will help you decide which sites to link to so you're making your way up the search engine rankings and not accidentally hurling yourself backwards. What Is Search Engine Optimization And Why Do I Need It? Purchasing web design service is confusing with all of the different buzz words floating around. In an earlier article I discussed the differences between custom web design and web design based on templates. Absolute & Relative Links How Do They Rank? The question for this article is whether or not you should use "absolute url's" or "relative url's"? Not only that, this article researches whether or not Google ranks these methods differently.Absolute: You use the entire url pointing to the designated page. Are You Making These Deadly SEO Mistakes? Black Hat SEO: Web Spamming and Linking to Bad NeighborhoodsSo you want to exchange links with other web sites in order to get higher search engine rankings?So you want to create hundreds of auto-generated, keyword rich pages for your site?Before you go and link to every website that is willing to exchange links, it would be a good idea to know where not to link to. Sometimes it can mean not linking to your own sites. Submit Your WebSite: Add Your URL to Web Directories & Search Engines Why get into Search engines and directories?Increase backlinks of your webiste. If your website is listed in Directories then your website can get traffic from directries and search engines counting that backlinks for ranking of your website. Link Building: To Link, or Not to Link, That is the Question Lately, there have been a lot of heated discussions regarding link building. Is it ethical to create a link building campaign? Does Google or any other search engine penalize for "link farms" (a bunch of non-related links created for the SOLE purpose of increasing search engine ratings)? Is the "link building era" over?Link FarmsMany webmasters claim that Google penalizes websites for link farms. Two Myths About the Search Engine Listing Getting top search engine listing is perhaps one of the hottest subjects in the internet marketing world. The problem is that many discussions on this subject are based on speculation. The Hottest Tip On Getting A Web Site Listed Quickly by Yahoo, Inktomi, MSN, FAST and AltaVista Every webmaster knows that the free search engines are a major source of traffic.They also know that applying all the SEO techniques in the world will not in itself get their web pages spidered, indexed and listed. How To Get Number 1 Spot In Google, Every Time, Guaranteed Woaah! Wait a minute. Before I exclusively reveal these insider secrets can I ask you question? Well, actually, I want to ask you a series of questions. How You Can Easily Compile A Gigantic Keyword List It doesn't matter what kind of marketing you are involved in.Having the most keywords for your market or niche is a surefire way to win over your competition, and that's a fact!The most important place to have thousands of keywords is in your pay-per-click campaigns, as you want to hit as broad an audience as possible, within your market or niche. Companies Cash In on Your Search Engine Ignorance This article will cause many companies to stir, but it's about time someone started speaking against these services.It really angers me when I see the numerous services that boast they will increase your traffic by submitting your web site to umpteen different search engines. Link Building for Hilltop Hilltop is one of the major concepts underpinning Google's search algorithm, yet its workings and implications are often misunderstood.After the infamous Florida Update, many webmasters were aghast as their rankings plummeted; and again, when the mysterious "sandbox" was implemented, some webmasters could not get a Web site to rank well, period. Internet Directory Submission Tips Internet Directories and their ImportanceThere are two very pertinent reason why we submit to directories, first, to get more targeted traffic to your site and secondly, to build link popularity in hopes of a better page rank. Acquiring links from other websites may obtain the same results, providing they are qualified links meaning the website you want to exchange links with pertains to your business. Search Engine Indexing - 3 Strategies Guaranteed to Skyrocket Your Success In order to design a website that performs well with the search engines, it is very important to give the search engines what they want. You'll want to find out what search engines index and what they do not in order to have your pages returned as a result. How to Improve Your Search Engine Positioning and Increase Traffic Today Every website has times when traffic is higher than others. However, in the downtimes you need to figure out why your traffic is lower and what you can you about it. Its The Same Deal For Both Search Engines And Real Estate It's all about location, location, location!In the past.. Its Not Just All About Google Anymore Those webmasters that stick to the old ways and focus entirely on Google are missing out on a lot of search traffic these days if they are not also well ranked by Yahoo and MSN.For the first few months after Yahoo decided to go their own way with natural search (and MSN decided to get serious about the search business), the search results provided by those two could only be described as bizarre. Are Your SEO Efforts Going To Waste? Search engine optimization (SEO) is a long and complicated process that can be highly rewarding if done correctly. SEO is not a waste of time, but can be if your site doesn't appeal to visitors or function properly. Dealing With Search Engine Stress In A Home-Based Business As a member of several search engine optimization forums, I have recently noticed (especially since Yahoo recently decided to try their hand at competing with Google) that the stress level of many webmasters has gone way up. This applies not only to webmasters involved in Internet-based home businesses, but to webmasters in general. Rock Your Rank With a Dynamite Text Link - Yahoo Directory Explodes Rankings Last week a client called me excitedly exclaiming that their Google PageRank had jumped a notch and their targeted keyword term now ranked #23 (up from #45) for their competitive search phrase. I asked the client if he'd been notified by Yahoo that his site was now included in the index after we had submitted it three weeks ago.
|
